So if video killed the radio star, is MTV going to be the death of the video star? MTV launched in August 1981 with a very simple goal: to play music videos. Now almost 30 years after “music television you control” hit the airwaves – and The Buggles classic ode to radio foreshadowed the popularity of artists making short films for their songs – only two of the shows listed on MTV’s 2007 line up are dedicated to music videos.

“It’s kind of a shame that MTV neglects the music video aspect of television programming,” says Communication freshman Zack Johnson. “The music video used to be a great way for audiences to connect with new artists without doing all the leg work to find singles or albums at the store.”

Artists put out records for their singles and record companies spend tons of money to rent cars and homes for video shoots. Models are paid to be eye candy. Even PLAY just received a free DVD of TLC’s greatest hits. And if you are Beyonc